80% Of consumers are concerned about the impact plastic packaging has on the environment
60%Of people are confused about which type of plastic packaging is most harmful to the environment
79%Of consumers would like to choose packaging that does not harm the environment
Current on pack symbols
28 different marks currently exist showing whether or not packaging is recyclable.
ZERO marks exist to show the exact percentage of recycled content in packaging.
“For the first time ever in Britain, plastic has become a more important purchase driver than price” Independent survey conducted by Populus April 2019
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